brand

FUTURE PURPOSE OF BRANDS

Posted on by Girish Bajaj. GB
FUTURE PURPOSE OF BRANDS

The e4m India Brand Conclave was hosted on February 2nd, 2024, and included an incredible lineup of brand professionals who shared crucial ideas on how to revolutionise the way to approach marketing. The subject for this session was ‘Building Purpose-Led, Future-Fit Brands’. The goal was to discover how businesses can legitimately inject purpose into their DNA, connect with consumers on a deeper level, and generate long-term value. It emphasises the need of a holistic approach…

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CONTENT IS SUPREME

Posted on by Girish Bajaj. GB
CONTENT IS SUPREME

Exchange4media’s Content Jam is a one-stop shop that brings together businesses, content curators, agencies, filmmakers, and influencers on one platform to debate, decipher, and celebrate amazing content. The seventh edition of Content Jam featured talks, storytelling, and power packed seminars, and the summit’s theme was ‘Content Renaissance: Crafting the Future of Storytelling’. Content marketing has grown significantly over the years and has become an essential component of marketing strategy for companies across industries. With the…

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POWER BRANDS GLOBAL SUMMIT

Posted on by Girish Bajaj. GB
POWER BRANDS GLOBAL SUMMIT

The ability to close deals is no longer a responsibility of the marketing executives. CMOs are the most recent cohort to be promoted to CEO status because this is the closest they have ever come to conversion. technological progress and generative AI. There has been a seismic shift from leaving the major money with the big agencies to entrusting the planning to small enterprises. Both screens and eyeballs have multiplied greatly. More money is being…

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ENGAGE BRAND, CREATIVE ENTERTAINMENT

Posted on by Girish Bajaj. GB
ENGAGE BRAND, CREATIVE ENTERTAINMENT

The successful inaugural edition of Brands & Entertainment has been met with great enthusiasm and enthusiasm. This year, the conference has been re-launched as part of the create & collab initiative, with the aim of bringing together some of the most influential creative curators in the media industry, as well as key decision-makers, to shape the future of branded content. Attendees come from a wide range of backgrounds, including those in the marketing, advertising, record…

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THE PERSEVERANCE OF MR.PUMA

Posted on by Girish Bajaj. GB
THE PERSEVERANCE OF MR.PUMA

One pixel for man, One giant metaverse for mankind. — Aly Raza Beig, founder of BoredPuma Entrepreneurs have a never die, never give up attitude, survive and achieve your vision, be aggressive, attack for your vision. At a private event at the elegant La Ville hotel at CItywalk, Dubai, the Creative studio BOREDPUMA launched the NFT fashion collection, called the Celestial Collection with the Dubai-based retail company Splash Fashions, part of the Landmark Group. On 23rd…

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